The ailing Nashville music industry has taken the unusual step of hiring one man, famed producer Rick Rubin, to produce all of its future projects. Rubin, whose previous work in the country field includes highly-acclaimed albums by Johnny Cash and The Dixie Chicks, is known for his subtle way of guiding artists through the creation of some of their most raw and honest work. “I try to approach it as a fan,” said Rubin. “I know what sounds good and how to articulate my likes and dislikes, but try to leave the big decisions up to the artist. It’s their album.”
Rubin’s relatively hands-off approach is causing some concern among Nashville’s biggest stars, who have sold millions of albums by conforming to the whims of overbearing producers. Some worry that Rubin might refuse to tell them what to do at every stage of the recording process, while others worry that he might object to their use of pitch correction tools. Unaffected by the widespread panic, bubbly up-and-comer Julianne Hough commented: “I can’t wait to work with Rick Rubin! Isn’t he the guy who played bass for The Mavericks? So excited!”
Although Country California contacted many of Nashville’s top guns for comment on this industry shake-up, the only person willing to speak on record was producer Scott Hendricks, who seemed optimistic despite his impending unemployment: “Rick Rubin’s going to produce everything? Does that mean I’ll be avante-garde?!”
Rubin is expected to arrive in Nashville and begin work on Chuck Wicks’ sophomore effort next week.
Concept by Farce the Music