Add Luke Bryan to the list of entertainers looking to expand their reach into the clothing business. In a Country California exclusive, the “Country Girl (Shake It for Me)” singer’s representatives have confirmed that a limited-edition run of jeans for preteen girls will hit retailers in Georgia and Tennessee in time for the holiday shopping season.
Dubbed CountryGirl Essentials: Apparel to Make Your Speakers Go Boom Boom, the pre-worn boot-cut skinny jeans will come with and without bedazzling at retail prices ranging from $75 to $100. The jeans will reportedly also be available in a gift pack that includes a pink “Kiss Tomorrow Goodbye” iPod skin, autographed Luke Bryan Tiger Beat cover, and Rembrandt Teeth Whitening Kit.
If buying without daughters present, parents are advised to go one or two sizes up, as sizes run smaller than is typical among skinny jeans for young girls.
Contacted for comment at his home outside Nashville, Bryan downplayed the announcement of his new business venture: “It’s really no big deal. Just a way to get rid of some of my old stage clothes.”
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